Microtransações e loot boxes em jogos eletrônicos e o impacto no consumidor

Abstract

This essay is based on research and it is about the micro transactions of the electronic games for their consumers, the use of loot boxes as a main way to obtain profit, the practices of intrinsic services to the product purchased. By doing so, it is checked the practices developed by the companies and if these practices are abusive. In addition, a brief consideration will be given about gambling, and how the country understands this act. The national laws are analyzed regarding the subject, and the understanding of what are their applicability in this type of relationship between consumer and supplier. Given this, there is a discussion between the consumer practices in paid games, as well as in free games, focusing on how the consumer receives the products, what their freedoms and autonomy of the purchased item are. Moreover, the practices created by the company that can be considered abusive, hiding important and necessary information for the consumer to analyze the purchase in a proper manner, as it is of great importance, that the consumer can have all the necessary information so that there is no mistake. Then, there is an analysis of the act of cashing and how the company conditions the consumer to this kind of practice, so that the only way to fully enjoy the product is by purchasing the items, which are made available exclusively by the company. In addition to the right of regretting in exclusively digital products, inequality in the consumer relationship is widened when the product is not physical.