Fatos sociais na modernidade líquida: o cenário eleitoral diante das fake news sob a ótica de Zygmunt Bauman

Abstract

This paper aims to study the Brazilian electoral scenario from the perspective of Zygmunt Bauman's conceptual liquid modernity. From the analysis of the social context of the country, the period of intense transition by which is the history of the human civilization is understood. In view of the current social dynamics now understood in the forms of expression of human faculties, in interpersonal relations and especially of the current stage of evolution of information technology, an analysis of the major changes in the legislative and especially electoral context that faces new challenges and lists new and still fuzzy social demands follows. The study will contemplate the main aspects of the historical contextualization of liquid modernity and its consequent implications on human behavior. Technological evolution and the channels of instant digital communication enabled innovation in the process of opinion formation that distanced itself from traditional methods and paved the way for a curious electoral process far away from empirically observed. The analysis of the electronic means of instant communication in view of the general elections of 2018 will be done according to the legislation pertaining to freedom of the press before the frenzy of the “Fake News”.