"Lixo & Sustentabilidade": Uma série de reportagens sobre as consequências do descaso com os resíduos sólidos urbanos.

Abstract

Urban Solid Waste is configured as one of the main causes of social and environmental problems in the world. Coming from the unconscious consumption of the population, lack of action by the government and the industry's neglect of what is produced, the amount of waste disposed in inappropriate places has never been greater in human history. In this scenario, one must question the way environmental journalism has acted and its contributions to engaging the population against the problem. Thus, this work was characterized as an audiovisual production of a series of reports on the problem of solid waste, in order to raise awareness for the population and provide tools for social engagement. Professionals and environmental activists were interviewed to practically address the 3Rs Policy (Reduce, Recycle and Reuse). As a synthesis and result of the interviews, we perceive the transversality of the problem with the environment, society and politics, as well as the need to mobilize various sectors of society in favor of waste reduction, such as consumers, industry and governments. In conclusion, given the gap between theory and practice, between science and society, the participation of media agents with the functions of informing, educating and mobilizing the population when dealing with serious environmental problems is extremely important.